Websites • Branding • Paid Traffic • Digital Sales • AI for Small Businesses
I help small businesses strengthen their digital presence through websites, brand positioning, visual identity, paid traffic and sales-driven strategies.
About Me
Business Administration graduate with experience in digital marketing, brand positioning and digital solutions. I combine creativity, data and execution to turn ideas into online presence, campaigns and real results.
My focus is helping small businesses gain clarity, visibility and concrete opportunities through websites, branding and sales-driven strategies.
Core Skills
Co-host · Digital Strategy · Growth
From an occasionally rented holiday house to a structured, well-positioned hospitality operation with 100% occupancy in July.
Book e-commerce · Bilingual PT/EN
An online bookstore built from scratch for an author: bilingual catalog, independent pricing in BRL and GBP, Stripe and Mercado Pago.
Marketing · Major Events · Operations
My work on the Boulevard Shopping Belém Marketing team during the Christmas campaign and the mall's tenth anniversary celebration.
Specializations that combine strategy, technology and creativity to deliver results.
Market diagnosis, competitive positioning and result-driven strategies.
Integrated campaigns, online presence and communication to strengthen brand and generate opportunities.
Strategic websites and landing pages combining elegant design and conversion.
Optimization for organic ranking: structure, speed, schema markup and content.
Structuring content and data for LLMs and intelligent search engines (GEO).
Digital art, visual identity and visual content for high-impact campaigns.
Management, positioning, acquisition and digital structuring for vacation homes and small guesthouses.
Technologies and platforms I master to deliver high-impact strategic solutions.
Data analysis, conversion tracking and behavior insights.
Search engine optimization and paid media campaign management.
Tool integration and process automation.
Prototyping, wireframing and interface design.
Online brand positioning and omnichannel strategies.
Planning and execution with agile methodologies.
Optimization strategies for traditional search engines and generative AI. From technical to semantic.
Technical analysis of performance, indexing, Core Web Vitals, URL structure and information architecture.
Optimization of titles, meta descriptions, headings, schema markup, internal linking and semantic content.
Improving LCP, FID and CLS for loading speed and user experience.
Optimization for Google Business Profile and local searches with geo-targeting and reviews.
Monitoring rankings, organic traffic, CTR and conversions via Google Analytics and Search Console.
Structuring content to be cited by ChatGPT, Perplexity, Gemini and other AI search engines.
Your project ready to be found, understood and cited by artificial intelligence.
Structured content with schema markup, clean data and clear semantics to be easily processed by AIs.
Sites designed to be understandable by AI agents: clear navigation, well-hierarchized content and rich metadata.
Strategies to increase chances of being cited in answers from generative AIs and intelligent search engines.
Demonstrating Experience, Expertise, Authoritativeness and Trust for both human and AI algorithms.
Beyond traditional SEO, I optimize projects for GEO (Generative Engine Optimization) — the new frontier of visibility where ChatGPT, Perplexity, Gemini and other AI search engines decide which sources to cite. Semantic structure, clean data and demonstrated authority.
Design and web development projects combining strategy, creativity and performance.
Hospitality & Tourism
Guesthouse in Algodoal, Pará. House with pool, tropical garden and beach access.
Hospitality & Tourism
Authentic, roots-style guesthouse with art, music and the true Algodoal vibe. Rooms and hammock area on the island.
Hospitality & Tourism
Simple lodging in Algodoal, facing the beach. Rooms with air conditioning, Wi-Fi and traditional guesthouse atmosphere.
Tattoo Studio
Studio specialized in anime and manga tattoos in Lisbon. Fineline, dark manga and full color with premium standard.
Tattoo Artist — Anime & Blackwork
Professional profile of Don Kevin, tattoo artist with 9 years of experience specialized in anime, manga and blackwork at Akatsuki Tattoo Lisbon.
Designs and visual content for campaigns.
Awards
Digital Marketing Excellence Award
Recognition for excellence in digital marketing strategy, campaign innovation and measurable results. Reflects the commitment to quality, creativity and result orientation.
I'm always open to new opportunities, partnerships and strategic challenges. If you're looking for a professional who combines analysis, creativity and execution, let's talk.
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